Branding - Graphic Design
OBJECTIVE:
The goal of a brand is to make a company unique and recognizable, and to project a desired image. Over time, a brand can make a company a household name, and identifiable by a simple shape or color.
When working in branding, a designer can expect to work in:
The goal of a brand is to make a company unique and recognizable, and to project a desired image. Over time, a brand can make a company a household name, and identifiable by a simple shape or color.
When working in branding, a designer can expect to work in:
- Business card design
- Letterhead & envelope design
- Packaging
- Folders
- Direct Mail
- T-Shirts
- Shopping Bags
- Cups
- Tablet & Phone Wallpaper Screens
Part 1 - Business Card
DIRECTIONS
Take your logo design you have developed in Adobe Illustrator and create a business card for that company.
Check out some great business card designs for inspiration
A Business Card Template is already created for you to begin. It can be opened in Adobe Illustrator. It is located on the G: drive > Computer Art 2 > Business Card_TEMPLATE.ai. It has multiple layers; one for the front design, back design, and the guides are all on one layer.
Include the following on your business card along with different design elements:
Take your logo design you have developed in Adobe Illustrator and create a business card for that company.
Check out some great business card designs for inspiration
A Business Card Template is already created for you to begin. It can be opened in Adobe Illustrator. It is located on the G: drive > Computer Art 2 > Business Card_TEMPLATE.ai. It has multiple layers; one for the front design, back design, and the guides are all on one layer.
Include the following on your business card along with different design elements:
- Logo
- Company Name - (i.e. Two Leaves Landscaping)
- Tagline - (i.e. full-service landscaping company)
- Your Name (John or Jane Smith)
- Phone Number (make one up or use yours)
- Address (make one up or use yours)
- Email (i.e. [email protected])
- Website (i.e. twoleaveslandscaping.com)
Part 2 - T-shirt
DIRECTIONS
Take your logo design you have developed in Adobe Illustrator and create a t-shirt for that company.
A T-shirt Template is already created for you to begin. It can be opened in Adobe Photoshop. It is located on the V: drive > Computer Art 2 > T-shirt_TEMPLATE.psd.
Include the following on your t-shirt: (The color of the t-shirt can be adjusted to whatever color you wish.)
Open up your logo in Illustrator > select it wit the Selection (Black Arrow) tool > Edit menu to Copy
Open Photoshop and open the T-shirt Mock up.psd file. The T-shirt mock up file is located on the V: drive > Computer Art 2 folder.
Watch the Video below to see the process of completing this part of the Branding Project.
Take your logo design you have developed in Adobe Illustrator and create a t-shirt for that company.
A T-shirt Template is already created for you to begin. It can be opened in Adobe Photoshop. It is located on the V: drive > Computer Art 2 > T-shirt_TEMPLATE.psd.
Include the following on your t-shirt: (The color of the t-shirt can be adjusted to whatever color you wish.)
- Logo
- Company Name - (i.e. Two Leaves Landscaping)
Open up your logo in Illustrator > select it wit the Selection (Black Arrow) tool > Edit menu to Copy
Open Photoshop and open the T-shirt Mock up.psd file. The T-shirt mock up file is located on the V: drive > Computer Art 2 folder.
Watch the Video below to see the process of completing this part of the Branding Project.